Make your RFQ titles count: driving better supplier engagement

Published on 18 December 2025

Article by Emma Peters, Head of Engagement

When issuing a Request for Quote (RFQ) through VendorPanel, one small detail can make a big difference: the title.

Suppliers often receive dozens of RFQs across various categories, and the title is their first (and sometimes only) chance to quickly assess whether the opportunity is relevant to them. A vague or generic title like “Quote Request” or “Services Needed” can easily get overlooked. But a clear, descriptive title grabs attention and encourages the right

Why descriptive titles matter

Faster supplier filtering: Suppliers scan RFQ titles to determine fit. A specific title like “Tree Removal Services – Townsville Region” instantly signals relevance.
Improved response rates: When suppliers know what’s being requested upfront, they’re more likely to respond. In an increasingly busy business climate, attracting supplier to read and respond to RFQs is becoming more challenging.
Better quality quotes: Clear titles attract suppliers with the right expertise, leading to more accurate and competitive quotes.
Time savings for everyone: Suppliers spend less time opening irrelevant RFQs, and buyers receive fewer off-target responses.

Tips for writing effective RFQ titles

Be specific: Include the type of goods or services and the location if relevant.
- Example: “Supply of Office Furniture – Brisbane”
Avoid jargon: Use plain language that suppliers across industries can understand.
Include volume or scope (if known): This helps suppliers gauge capacity.
- Example: “Printing of 5,000 Community Brochures – Cairns”

Final thoughts

Think of your RFQ title as a headline - it should be clear, concise, and informative. A well-crafted title not only helps suppliers find the right opportunities but also helps you find the right suppliers.

Next time you create an RFQ in VendorPanel, take an extra moment to make your title count. It’s a small step that leads to better outcomes for all.

If you would like assistance with finalising your requests or how to use Evaluation Tools in VendorPanel, please contact your Local Buy Engagement Manager.

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